11st, Launches '2022 Seol National Festival'
[Asia Economy Reporter Yuri Kim] 11st announced on the 5th that it will hold the '2022 Lunar New Year National Festival' and conduct Lunar New Year preparation events until the 26th.
About 2.3 million products participating in the special exhibition will be offered at a maximum discount of 15%. Customers can download discount coupons from credit card companies for additional discounts. You can check discounted products by applying the 'National Lunar New Year' flag on products within 11st or using the 'National Lunar New Year' search filter.
Ahead of this year's Lunar New Year, 11st said it expects an increase in sales of mid-to-high-end Hanwoo beef sets (1++ Majang-dong Hanwoo, eco-friendly packaged Grade 1 Hanwoo, etc.), popularity of alternative gift sets replacing traditional fruit gift sets such as apples and pears (nut sets, etc.), popularity of traditional liquor gift sets such as Boksundoga and Baesangmyeonju, and popularity of convenient meal kits such as Jeon sets, Galbijjim, and Tteokgalbi. They have prepared a variety of related products. They also released planned products in collaboration with local governments and traditional markets. Representative examples include 'Jeju Nonghyup Seasonal Tangerine Gift Set,' 'Seoul Jungbu Market Semi-dried Squid,' 'Chungju Hanwoo Gift Set,' and 'Cheorwon Odaemi.'
11st is focusing on fast delivery by separately gathering 'Shocking Delivery' products that are ordered by midnight and delivered the next day. About 500 products centered on gift sets from 23 major brands in processed foods, daily necessities, and living categories such as LG Household & Health Care, Aekyung, Coca-Cola, Dongseo Food, Tefal, and Ikkakkaeut are offered at up to 25% discount.
Popular gift sets from department stores and specialty malls within 11st are also offered at a 10% discount. Special live broadcasts for contactless holidays, such as LG Pra.L (on the 7th) and Jeju specialty gift set 'Saengshow' (on the 12th), are also prepared.
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Until the 15th, customers can check their free fortune through the New Year's fortune event (2022 Fortune is Coming!). Customers who check their New Year's fortune can participate in the 'New Year Fortune Points Drawing Event' to receive up to 50,000 SK Pay points.
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