Strengthening Mutual Marketing and Campaigns Based on Online and Offline Platforms

Woori Bank signed a business agreement to strengthen ESG cooperation with Samsung C&T Everland at Samsung C&T Everland Resort located in Yongin, Gyeonggi Province. Kwon Kwang-seok (left), President of Woori Bank, and Han Seung-hwan, President of Samsung C&T Resort Division Everland, are posing for a commemorative photo.

Woori Bank signed a business agreement to strengthen ESG cooperation with Samsung C&T Everland at Samsung C&T Everland Resort located in Yongin, Gyeonggi Province. Kwon Kwang-seok (left), President of Woori Bank, and Han Seung-hwan, President of Samsung C&T Resort Division Everland, are posing for a commemorative photo.

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[Asia Economy Reporter Jin-ho Kim] Woori Bank announced on the 29th that it has signed a "Business Agreement for the Practice of Corporate Social Responsibility and Strengthening ESG (Environment, Social, Governance) Cooperation" with Samsung C&T Resort Division Everland to celebrate the Year of the Tiger, Im In Year (壬寅年) 2022.


The signing ceremony was attended by key officials from both companies, including Kwon Kwang-seok, President of Woori Bank, and Han Seung-hwan, President of Samsung C&T Resort Division.


Through this business agreement, both parties agreed to strengthen mutual cooperation by jointly promoting ESG social contribution activities, developing ESG financial products, conducting joint marketing based on both companies' online and offline platforms, and carrying out ESG joint campaign activities to fulfill corporate social responsibility.


In particular, they decided to promote ESG cooperation and joint marketing such as eco-friendly social contribution projects like supporting the conservation of the endangered Korean tiger species. Various sponsorships, promotions, and ecological and animal protection campaigns will be conducted through Woori Bank branding in "Tiger Valley," the Korean tiger habitat within Everland.



President Kwon stated, "As a national heritage bank, Woori Bank has decided to actively participate in ecological and animal protection projects in the Republic of Korea," and added, "We will continue to strengthen projects to practice corporate social responsibility and revitalize the ESG financial ecosystem."


This content was produced with the assistance of AI translation services.

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