BC Card 'Paybook', Smart App Award Innovation Grand Prize

High Scores in Design Completeness and Suitability

[Asia Economy Reporter Ki Ha-young] BC Card announced on the 23rd that its Paybook application (app) won the App Standard Innovation Grand Prize at the Smart App Awards.

The Smart App Awards, hosted by the Korea Internet Professionals Association, is the largest app award in Korea, recognizing and awarding innovative and excellent services in terms of visual design, UI design, technology, content, marketing, and service.

The Paybook app received high evaluations for design completeness and consistency, UI intuitiveness, and ease of use. It also received positive evaluations in service excellence and content excellence categories, winning the App Standard Innovation Grand Prize.

In fact, the Paybook app provides an intuitive payment service and payment management experience such as usage history and limit checks, making it convenient for anyone to use. In particular, various services such as ▲financial technology (cards, loans, insurance, investment) ▲Paybook Money ▲My Tag can be used easily and conveniently.

Ha Hyun-nam, UX Team Leader at BC Card, said, "Since the Paybook app was revamped last August, service convenience and customer usage have greatly increased," adding, "We will continue to enhance the app so that customers can feel the usefulness of Paybook and have a good user experience."

This content was produced with the assistance of AI translation services.