Volvo S60 R-Design Edition, 150 Units Sold Out in 15 Minutes

[Asia Economy Reporter Changhwan Lee] Volvo Cars Korea announced on the 23rd that all 150 units of the ‘S60 R-Design’ edition model, which went on pre-order on the afternoon of the 22nd, were sold out within 15 minutes.

The ‘S60 R-Design’ edition model, introduced at a striking price of 51.1 million KRW, is scheduled to begin customer deliveries starting next month.

R-Design features a sporty silhouette and detailing inspired by dynamic performance, with responsiveness and control performance that provide agile reactions. It is designed for customers who prefer active driving and a unique, distinctive design.

Targeting the digital generation, the company emphasized that the ‘S60 R-Design’ edition model, introduced through the brand’s official mobile application ‘Hej, Volvo,’ is a mid-size dynamic sedan for those seeking the fun of active driving.

It boasts R-Design exclusive details such as a dedicated horizontal mesh grille finished in black high gloss, side mirror caps made of black stone material on the sides, black high gloss side windows, and 19-inch black diamond-cut alloy wheels.

Additionally, it is explained that the R-Design exclusive leather sports steering wheel and sports pedals enhance driving enjoyment by enabling agile driving.

This content was produced with the assistance of AI translation services.