Woori Games Secures Series A Investment... Changes Name to 'RootN Studio'
[Asia Economy Reporter Hyunseok Yoo] OurGames announced on the 17th that it has completed Series A early-stage investment and changed its company name to ROOTNSTUDIO.
This investment included strategic investors such as Laguna Investment, Central Investment Partners, KJN Investment Partners, as well as Daewon Media, a comprehensive entertainment company that distributes comics and animation content OSMU business, Nintendo game consoles, and titles.
ROOTNSTUDIO announced in August the acquisition of the story-driven horror game "White Day" and plans to release it on consoles (PlayStation, Xbox, Switch), Steam, and mobile games in 2022. The "White Day 2" project is rare among small and medium-sized domestic game developers in that it plans simultaneous release across all Steam and console platforms.
Along with the company name change, ROOTNSTUDIO is negotiating licensing this month for the sale of webtoon-style story game rights of "White Day 2" and with webtoon developers aiming for service launch in the first half of next year. This activity aims to overcome the genre limitations of horror games through webtoon story-type games or webtoons that are easily accessible to women and youth, thereby securing a broader user base.
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CEO Jang Sang-baek explained the name change, saying, "Through this Series A, we secured stable early-stage investment funds that allow us to focus on development, including equipment purchases and hiring development personnel," and added, "As a development company creating story-driven games, each content is like a root expanding into various worlds, extending beyond games to movies, webtoons, and dramas, aiming to become a creative company that produces N number of contents."
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