Lotte ON's Year-End 'Wine Event'... "Over 1,000 Varieties with Smart Pick"

Lotte ON will hold the 'Wine Party On Christmas' event until the 25th to celebrate the year-end.

[Asia Economy Reporter Lim Chun-han] Lotte ON announced on the 17th that it will hold the 'Wine Party ON Christmas' event until the 25th to celebrate the year-end.

This event is the first wine event held by Lotte ON, with participation from Lotte Department Store, Lotte Mart, and Lotte Super, selling a total of over 1,000 types of wine through Smart Pick. During the event period, customers who purchase wine will also have a chance to win a wine cellar through a raffle event.

Under current law, the sale of alcoholic beverages other than traditional liquor is prohibited online, but Lotte ON is using Lotte Department Store, Lotte Mart, and Lotte Super locations nationwide to sell wine via Smart Pick. Smart Pick is a service where customers purchase products on Lotte ON and then visit the store they selected to pick up their items.

For customers searching for wine information online, Lotte ON explains details such as food pairings, sweetness levels, and brand stories on the product detail pages for each wine. Additionally, for wine beginners who find it difficult to decide, Lotte Department Store, Lotte Mart, and Lotte Super each propose exclusive products and representative wines prepared by their respective companies.

A Lotte ON official said, "We are introducing wine Smart Pick using offline stores such as Lotte Department Store, Lotte Mart, and Lotte Super," adding, "By using the Smart Pick service, customers can conveniently shop by purchasing from over 1,000 types of wines prepared for this event online and then visiting the store at their preferred time to pick up their orders."

This content was produced with the assistance of AI translation services.