Yogiyo Recognized for 'Plastic Recycling Campaign' Social Value... Awarded Minister of Industry Prize

Yogiyo's Jihye Park, Head of Communications (right), and Seonghyeok Yoon, Director of Industrial Policy at the Ministry of Trade, Industry and Energy
[Photo by Yogiyo]

[Asia Economy Reporter Kim Bo-kyung] Delivery application (app) Yogiyo received the Minister of Trade, Industry and Energy Award in the Healthy Society category at the '2021 Together with Companies Award & CSR Film Festival' held on the 25th at the Federation of Korean Industries Building in Yeouido, Seoul.

The work submitted by Yogiyo, a video titled 'New Value for Discarded Plastic' documenting the progress of the Yogiyo Green Campaign, was highly evaluated for ▲creativity ▲seriousness of social issues ▲resolution of social issues ▲artistic quality.

The Yogiyo Green Campaign is an upcycling campaign carried out since last year in collaboration with eco-friendly partners such as Coca-Cola Korea and TerraCycle. It was designed to create a virtuous cycle system that regenerates discarded plastic into new resources by providing opportunities for anyone to easily participate in upcycling in daily life.

Through the campaign lasting about one year, more than 6,000 participants collected 13 tons of plastic, including plastic delivery containers. The collected waste plastic was reprocessed to produce 'face shields' that prevent COVID-19 infection, which were donated to small business owners and medical staff, sharing the value of resource circulation.

Park Ji-hye, Head of Communications at Yogiyo, stated, "We are making various eco-friendly efforts both internally and externally, such as in-house eco-friendly campaigns and building infrastructure for reusable container delivery." She added, "We will continue to lead the establishment of a resource circulation culture by providing eco-friendly delivery services to both consumers and restaurant partners."

The Together with Companies Award & CSR Film Festival is a contest that shares knowledge and experiences about corporate social responsibility activities. It has been held annually since 2012 and contributes to enhancing the value of sustainability.

This content was produced with the assistance of AI translation services.