Emart24, Musicow Music Copyright Dosirak.

Emart24, Musicow Music Copyright Dosirak.

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Lunchbox Offering Music Cow Cash Worth Up to 1 Million KRW and Popular Songs Copyrights from Inkigayo
"Differentiated by Applying Various Investment Marketing Methods Such as Mutech, Arttech, and Reselltech"

[Asia Economy Reporter Yuri Kim] Emart24 is launching a differentiated lunchbox containing music copyrights.


Emart24 announced on the 14th that it will release the 'Music Cow Nostalgic Emotion Lunchbox' on the 16th, offering music copyrights as gifts.


This music copyright lunchbox is a product made in collaboration with the world's first music copyright trading platform, Music Cow, limited to 40,000 units. All customers who sign up as new members of Music Cow through the QR code on the coupon enclosed in the music copyright lunchbox can randomly receive Music Cow cash (from 1,000 to 1,000,000 KRW) or an Emart24 discount coupon (1,000 KRW). Among the new Music Cow members, 110 people will be selected by lottery to receive music copyrights.


The copyrights traded on Music Cow are precisely 'royalty participation claims,' which are traded in units similar to 'shares.' Customers who own music copyright 'shares' can receive monthly music royalties proportional to their shares through Music Cow. Additional profits can also be generated through trading.


The music copyrights gifted by lottery include IU's "Miri Merry Christmas," Cool's "Aloha," Big Mama's "Resignation," Fin.K.L's "Eternal Love," and Big Bang's "Lies." The company stated, "We selected popular songs from the 1990s to 2000s that suit the tastes of the MZ generation (Millennials + Generation Z)."


The music copyright lunchbox will be sold from the 16th to the 30th, and new Music Cow registrations will be accepted from the 16th to December 3rd. Winners of the prizes will be announced in December.


Emart24 said, "Following the popularity of the 'Stock Lunchbox' offering stocks in July, and the high customer response to last month's music copyright prize event, we prepared this lunchbox."


This music copyright lunchbox is themed as a 'nostalgic lunchbox' from the 1970s to 1980s, adding retro sentiment that the MZ generation loves. The package, reminiscent of a yellow enamel lunchbox, contains pink sausage, stir-fried kimchi, seaweed, white rice, and a fried egg.



An Emart24 official said, "We have received good responses by applying various investment methods favored by the MZ generation, such as arttech and reselltech, to our marketing. We expect this music copyright lunchbox to attract the interest of the MZ generation who pursue the latest trends and unique experiences."


This content was produced with the assistance of AI translation services.

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