Disney+ Korea Launches 'Running Man' Spin-off... Series of Korean Originals Unveiled
Online Launch Show Streaming to Commemorate Domestic Release
[Asia Economy Reporter Cha Min-young] The Walt Disney Company Korea announced on the 12th that it officially launched 'Disney Plus(+)' in Korea and will sequentially introduce Korean original works, including a spin-off version of 'Running Man.'
Disney+ will premiere the first official spin-off of the popular domestic variety show Running Man, titled 'Running Man: Ttwineun Nom Wie Noneun Nom' (Running Man: The One Who Runs is Above the One Who Plays), through its general entertainment 'Star' brand. 'Snowdrop' and 'BLACKPINK: The Movie' are also scheduled to be released within the year.
The Walt Disney Company unveiled more than 20 new Asia-Pacific region contents at the APAC Content Showcase held last October, announcing a lineup of seven Korean contents among them. Including these, it plans to secure over 50 original lineups in the Asia-Pacific region by 2023.
Disney+ is a global online streaming service offering movies and TV program content from Disney's core brands such as 'Disney,' 'Pixar,' 'Marvel,' 'Star Wars,' 'National Geographic,' and 'Star.'
In Korea, users can enjoy movies and TV programs on various devices such as mobile devices or smart TVs for 9,900 KRW per month or 99,000 KRW annually. Partnerships include LG Uplus for IPTV and mobile, KT for mobile, and consumer promotions are conducted with partners such as SC First Bank and Hyundai Card.
Oh Sang-ho, CEO of The Walt Disney Company Korea, said, “We are pleased to finally introduce Disney+, which has received much attention, to Korean consumers. We hope everyone enjoys the unique storytelling, excellent creativity, and unlimited entertainment that Disney+ offers anytime and anywhere. We will continue to strive to present the most original stories through collaboration with various domestic partners and creators.”
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Meanwhile, to commemorate the service launch, Disney Korea will stream the Disney+ launch show from 8 PM on the same day via its official YouTube channel and Naver NOW. Major landmarks nationwide, including COEX in Seoul, Dongdaemun Design Plaza, Haeundae Marine City in Busan, Hwaseong in Suwon, Hanok Village in Jeonju, and Jeju Island, will offer various attractions incorporating Disney themes.
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