BAT Rothmans Launches Artist Sponsorship Program View original image


[Asia Economy Reporter Lim Hye-seon] BAT Rothmans announced on the 4th that it will launch an elite artist support program in the field of culture and arts. BAT's new future talent development program, 'Tomorrow's BATist,' selected 12 participating university students on the 4th and officially began operations.


'BATist' is a compound word of BAT and Artist, aiming to discover Korean talents who stand out globally in the cultural and artistic fields and support the participants' talents and competitiveness through various support programs.


This program, operated together with the 'Future Partner Foundation,' selected 12 art major university students from Korea National University of Arts, Kaywon University of Art and Design, and Seoul Institute of the Arts, recommended by their schools, from various fields such as music, fine arts, and dance.



The students participating in 'Tomorrow's BATist' will showcase their progress in their major fields on social media channels over four months until February next year, and will be provided with stages to demonstrate their artistic capabilities in each field.


This content was produced with the assistance of AI translation services.

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