"As outings increase with With Corona" ... Sales of weight control products and exercise equipment rise
Mask and Cleaning Supplies Also Show Higher Sales Growth Rate in October Compared to January-September
[Asia Economy Reporter Jo In-kyung] Since the government announced its phased daily recovery (With Corona) policy at the end of last September, sales of weight control foods and exercise equipment at large supermarkets have increased throughout October.
According to Lotte Mart on the 3rd, sales of weight control foods such as protein supplements and diet aids last month increased by 125.1% compared to the same period last year. Sales of running and walking equipment also rose by 70.0% year-on-year. The mart's analysis is that consumers, who had postponed gatherings due to social distancing, purchased exercise equipment and weight control supplements in preparation for going out.
Sales growth of masks and antibacterial pads inserted inside masks, considered beneficiary products of COVID-19, also reached 38.0% in October, higher than the 12.5% sales growth rate from January to September this year.
Due to prolonged staying at home, sales of cleaning and laundry products also showed a strong growth of 39.2% compared to the same period last year over the past month. Previously, the sales growth rate from January to September was maintained at around 18.0%. This indicates that consumers preparing for With Corona are still seeking products related to improving clean and hygienic indoor environments.
In line with this demand, Lotte Mart is selling masks, cleaning products, tissues, and detergents at up to half price until the 17th. If you purchase two 'Kleenex KF Masks', you get a 20% discount. If you buy two or more of the same products such as 'Jalpullineunjip 2-ply Moisturizing Beauty Tissue (230 sheets*3 packs)', 'Kleenex Moisturizing Essence 3-ply Lotion Tissue (150 sheets*3 packs)', and 'Jayeonpong Refill (1.8L)', you receive a 50% discount. 'Yuhan-Kimberly cleaning products' are sold at a 30% discount.
Also, if you purchase more than 25,000 KRW each of the three types of 'Hi-mune', a protein supplement famous brand, Henkel promotional products, or Yuhan-Kimberly cleaning products, you will receive a 5,000 KRW Lotte gift certificate.
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Jung Jae-woo, head of product division at Lotte Mart, said, "As public awareness of hygiene and health has increased due to COVID-19, related products such as exercise equipment and health supplements have been steadily selling over the past two years."
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