The Presence of 'Navien Condensing' in Customers' Lives Showcased Through Boiler Frame

Condensing steel cut of Kyungdong Navien. <br>[Photo by Kyungdong Navien]

Condensing steel cut of Kyungdong Navien.
[Photo by Kyungdong Navien]

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[Asia Economy Reporter Kim Jong-hwa] Kyungdong Navien, a partner for a pleasant living environment, announced that it will air a new TV commercial for its condensing boilers starting from the 1st. Kyungdong Navien has been continuously promoting the importance of eco-friendly boilers through the "Condensing Was the Right Choice" campaign, partnering with actor Yoo Ji-tae, who embodies a serious and urban image, for six years.


In this advertisement, Kyungdong Navien expresses gratitude to customers who are helping create a cleaner Earth by using eco-friendly condensing boilers. The purpose is to convey thanks to the customers who have empathized with and participated in Kyungdong Navien’s efforts, recognizing them as the true heroes protecting the planet.


Notably, the ad warmly and elegantly portrays the theme that creating a cleaner Earth is not about condensing technology or Kyungdong Navien itself, but about the value of eco-friendliness shared and practiced by the customers. The video shows warm moments in customers’ lives where "Navien Condensing" is used, framed through the boiler, capturing Kyungdong Navien’s constant presence in their daily lives.


Kyungdong Navien developed Asia’s first condensing boiler in 1988 and has led the popularization of condensing boilers by promoting their eco-friendliness and economic efficiency. Condensing boilers utilize a latent heat exchanger to absorb heat one more time, using it for heating and hot water, resulting in up to a 28.4% reduction in gas consumption compared to conventional boilers.


Additionally, they reduce nitrogen oxides (NOx), which cause fine dust, by 79% compared to regular boilers, and significantly lower carbon dioxide emissions, equivalent to planting 208 pine trees annually. Since 2020, the installation of eco-friendly boilers has been mandatory in air quality management zones, increasing consumer awareness and demand for condensing boilers.



Kim Si-hwan, Head of Marketing at Kyungdong Navien, stated, "As more people recognize the value of eco-friendly condensing boilers in reducing fine dust and greenhouse gases, the use of eco-friendly condensing boilers has become mandatory in air quality management zones. As a company that has sought the right path for energy and the environment, Kyungdong Navien sincerely thanks the customers who have empathized with condensing technology and joined us in creating a better and more pleasant living environment."


This content was produced with the assistance of AI translation services.

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