"Coupang Didn't Expect This"... Ordered iPhone 13 but Only a Can of Tuna Arrived Alone

A consumer revealed a story about receiving a can of tuna instead of the iPhone they ordered from the online shopping mall Coupang. [Photo by Apple homepage/online community capture]

[Asia Economy Reporter Hwang Sumi] A consumer shared a shocking story of receiving a can of tuna instead of the iPhone they ordered from the online shopping mall Coupang.

Recently, a post titled "Ordered iPhone 13 but received a can of tuna" was uploaded on an online community.

The author, Mr. A, claimed, "I searched and found reviews of people ordering AirPods Pro but receiving cans of tuna, and I was also a victim."

Mr. A wrote, "I am sharing this in case anyone else experiences the same," and posted a photo of the tuna can wrapped in bubble wrap.

He explained, "My name and address were written on the invoice, and there were no signs of tape being reapplied."

After not receiving the ordered product properly, Mr. A called Coupang customer service and spoke with a representative.

During the call, Mr. A was told by the representative that "for pre-order products, whether it is a misdelivery or a defect, only refunds are possible."

Mr. A asked the representative, "Others who ordered AirPods also received cans of tuna. It doesn't seem like a simple misdelivery."

The representative replied, "There has been no official notice about misdeliveries so far," and "I will check if there have been other cases like this and call you back," Mr. A reported.

Mr. A expressed anger, saying, "Who will compensate for the time I waited after pre-ordering on October 1 and the inconvenience of not being able to use my phone immediately?"

Another consumer experienced a similar incident. He successfully pre-ordered an iPhone 13 mini through Coupang and was supposed to receive it on the 8th, but instead received a can of corn.

He said, "On the 13th, they said they were still verifying the facts, so I did not get a clear answer. The meaning of pre-ordering has long been lost," and criticized, "Coupang still has a long way to go to become a major corporation. If this is how pre-orders are handled, they shouldn't do them."

Later, this consumer said, "After contacting customer service and explaining the situation, I was relieved to receive a call from a representative who said they would handle it with an exchange."

He added, "But I never expected something like this from a large online mall like Coupang, not a secondhand trade scam."

Netizens who read this story reacted with comments such as, "It seems like a system error at Coupang," "Could it be a swap at the logistics center?" "If this is not a one-time occurrence, there is a problem," "Then did the person who ordered tuna receive the iPhone?" "Where did the iPhone go?" and "They should take responsibility and exchange the product."

This content was produced with the assistance of AI translation services.