First Domestic Exhibition of 'BMW iX' at BMW Ladies Championship

Pure Electric Flagship Model BMW iX, First Domestic Exhibition at BMW Ladies Championship

BMW's pure electric flagship model BMW iX

[Asia Economy Reporter Changhwan Lee] BMW Korea announced on the 15th that it will exhibit the BMW iX for the first time in Korea at the only domestic LPGA tournament, the ‘BMW Ladies Championship 2021,’ held in Busan from the 21st to the 24th.

The BMW iX, BMW’s new pure electric flagship SAV (Sports Activity Vehicle), is a model that combines pioneering exterior design, a luxurious yet spacious interior, sporty driving performance, and advanced connectivity.

The BMW iX will be awarded as a prize to the player who achieves the first hole-in-one on the 13th hole of the BMW Ladies Championship 2021, and it is scheduled to be officially launched in the domestic market by the end of this year.

At this tournament, the BMW 745Le, BMW’s flagship plug-in hybrid sedan, will be awarded as a prize to the player who scores a hole-in-one on the 16th hole.

The BMW 745Le can travel up to 35 km on electric power alone when the battery is fully charged, offering excellent efficiency and the unique comfort of a luxury sedan simultaneously.

A BMW Korea official said, “As a sports event hosted by BMW pursuing environmental and social sustainability, the BMW Ladies Championship 2021 reflects eco-friendly messages throughout the tournament,” adding, “By exhibiting the BMW iX, the core model of BMW’s electrification leadership, for the first time in Korea and offering it as a hole-in-one prize, we expect this to become a unique eco-friendly premium golf tournament in Korea.”

This content was produced with the assistance of AI translation services.