Legoland Korea Resort Signs Marketing Partnership with KB Kookmin Bank

Legoland Korea Resort has signed a business agreement for a marketing partnership with KB Kookmin Bank.

[Asia Economy Reporter Yuri Kim] Legoland Korea Resort announced on the 14th that it has signed a business agreement for a marketing partnership with KB Kookmin Bank.

The signing ceremony held at the new building of KB Kookmin Bank was attended by Kim Youngpil , President of Legoland Korea Resort, and Heo In, President of KB Kookmin Bank, along with other key officials from both companies.

KB Kookmin Bank is the exclusive partner in the 'banking' sector for Legoland Korea Resort. Based on this business agreement, the two parties will cooperate on ▲ securing exclusive marketing rights in the banking sector ▲ providing branding promotion spots within Legoland Park ▲ financial sector collaboration ▲ VIP invitation events, and plan to expand the scope of cooperation in the future. At the ceremony, a 'park model' was also showcased, representing the actual appearance of Legoland Korea Resort made with Lego bricks.

Kim Youngpil, President of Legoland Korea Resort, said, "Legoland Korea Resort plans to prepare various joint promotions and events to present to the broad customer base of both companies," adding, "We will actively expand marketing partnerships with major domestic companies and look forward to a successful opening next spring as Korea's first global theme park."

Meanwhile, Legoland Korea Resort is being built on Jungdo Island in Chuncheon, Gangwon Province, and is attracting attention as the first Legoland constructed on an island. It will feature seven Lego-themed zones including Bricktopia, Brick Street, Lego City, Lego Ninjago World, Pirate Seas, Lego Castle, and Miniland, with various rides and attractions. Both the theme park and Legoland Hotel will be completed and open next year.

This content was produced with the assistance of AI translation services.