KB Kookmin Card Launches Limited Edition 'Blue Marble' Upcycled from Waste Plastic

Limited Sale of 365 Units on 11st Starting the 15th
All Proceeds Donated to Environmental Organizations

[Asia Economy Reporter Ki Ha-young] KB Kookmin Card is conducting a limited sale of an eco-friendly board game made from recycled plastic card materials as part of its ESG (Environmental, Social, and Governance) initiatives.

On the 14th, KB Kookmin Card announced that it has partnered with Seed Company, the producer of the board game Burumable, to introduce the eco-friendly board game "Burumable Yellow Edition," which upcycles discarded plastic card materials. Starting from the 15th of this month, 365 units will be sold exclusively on the online shopping mall 11st, with all proceeds donated to environmental organizations.

This product features 29 Seed Certificates newly designed using discarded plastic card materials such as sample cards and discontinued cards, enhancing the value and usability of items that would otherwise be thrown away. Additionally, to minimize plastic use, game components such as dice, buildings, and pieces are made from recyclable materials like paper and wood, adding to its eco-friendly significance.

The special limited edition name, Yellow Edition, not only represents the symbolic yellow color of KB Financial Group but also evokes the yellow card used as a warning in sports, metaphorically expressing that environmental issues have reached a warning level.

A KB Kookmin Card official stated, "We have refurbished discarded plastic card materials to remind people of the importance of eco-friendliness while adding fun and collectible value. Especially, the fact that all sales proceeds are returned to society for environmental protection activities makes this a meaningful new concept of ESG activity with a virtuous cycle."

This content was produced with the assistance of AI translation services.