GS Retail Dalisalda, 7x Sales Growth in 1 Year... "Healthy Products Worked"
GS Retail announced that its value consumption online mall 'Dalli Salda' has achieved more than sevenfold sales growth within one year of its launch.
View original image[Asia Economy Reporter Lim Chunhan] GS Retail announced on the 13th that sales of its value consumption online mall 'Dalli Salda' have grown more than sevenfold in just one year since its launch.
Among all products, eco-friendly certified fruits and antibiotic-free pork ranked first and second in cumulative sales. The 'Free-Range Animal Welfare Fertilized Eggs,' known as egg number 1, recorded the highest search volume and achieved the highest sales as a single product.
The number of subscribers to Dalli Salda's subscription service, 'Dalli Dream Membership,' also increased 6.5 times. Membership customers showed usage performance with an average monthly purchase amount 3.1 times higher and an average monthly purchase frequency 2.8 times higher than regular customers.
Dalli Salda is holding a record-scale 1st anniversary promotion. It has prepared up to 68% discounts on the best-selling products of all time and a 70,000 won coupon pack. In addition, until the 26th, all customers who purchase more than 40,000 won at Dalli Salda will automatically receive a raffle ticket, and through a random draw, a total of seven products including Trom Styler, Vitamix high-speed blender, and Balmuda toaster will be given out 100%.
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A GS Retail official said, “As a result of focusing our capabilities on introducing healthy products that can satisfy the individual values of various customers, we have achieved growth far exceeding expectations in just one year. We plan to leap forward as a leading value consumption online mall in Korea by creating various social values while establishing a virtuous cycle system of distribution, consumption, and production.”
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