KT Officially Launches 'iPhone 13'... "Popular Among 2030 Generation"

The scene of directly delivering the iPhone 13 through KT's 'Midnight Delivery' at midnight on the 8th, the release date of the 'iPhone 13' / Photo by KT

[Asia Economy Reporter Eunmo Koo] KT announced that it will officially launch and start activation of Apple's new smartphone 'iPhone 13' series from the 8th.

According to KT's official online mall 'KT Shop,' the most chosen model by customers was the iPhone 13 Pro (50.8%), followed by the iPhone 13 Pro Max (19.4%), iPhone 13 (16.8%), and iPhone 13 Mini (12.9%).

In terms of color preference, 'Sierra Blue' (34%), 'Graphite' (19%), and 'Pink' (14%) ranked highest, with both male and female customers selecting Sierra Blue the most. The next most popular color was 'Graphite' for men and 'Pink' for women.

For the iPhone 13 and iPhone 13 Mini models, the most selected memory capacity was '128GB,' while for the 13 Pro and 13 Pro Max, 256GB was the most popular.

Among reservation applicants, the age group of 20s and 30s accounted for 80.6%, indicating a very high level of interest in the iPhone 13 series among younger generations.

The 'Midnight Delivery' reservation, limited to the first 1,000 customers on KT Shop, was fully booked within 30 minutes of opening. Midnight Delivery is a service that delivers within one hour starting from midnight on the official release date, the 8th.

KT held a benefits event for 'iPhone Mania' (people who have changed iPhones four times or more through KT), limited to 1,300 participants selected by lottery. Winners receive delivery services available on the release day (Midnight Delivery, Same-day Arrival Courier) along with Apple genuine accessories preferred by iPhone customers, such as MagSafe chargers and fast charging adapters, worth approximately 80,000 KRW.

Accordingly, on the 8th, a total of 2,300 people, including 1,000 who applied for Midnight Delivery and 1,300 iPhone Mania participants, will receive their iPhone 13 on the release day.

Meanwhile, KT has prepared various services for iPhone Mania with the launch of the iPhone 13. These include ▲ 'AirPods Choice,' which provides AirPods Pro for free ▲ 'iPhone 13 Subscription,' allowing hassle-free exchange for a new iPhone after one year ▲ and 'i-Together' insurance, launched on the 8th, which covers not only iPhones but also iPads, Apple Watches, and AirPods. KT stated, "The AirPods Choice promotion providing AirPods Pro is expected to end early."

This content was produced with the assistance of AI translation services.