Idus Wins Silver Award at Design Awards 'IDEA 2021'

Winner of Global Design Award in Brand Category

[Asia Economy Reporter Kim Cheol-hyun] Backpacker, operator of 'Idus' (CEO Kim Dong-hwan), announced on the 6th that it won the silver award in the brand category at the world-renowned design award 'IDEA 2021'.

Idus received the main prize in the brand communication design category at the '2021 Red Dot Award', one of the world's top three design awards, in August this year, and also won the main prize at 'IDEA 2021' hosted by the Industrial Designers Society of America (IDSA).

The IDEA Design Awards evaluate and award design innovation, user experience, product design aesthetics, and social contribution across a total of 20 categories including branding, packaging, and design strategy every year.

Lee Min-jung, design cell leader at Backpacker, said, "The brand design that embodies Idus's philosophy and values has been consecutively recognized at world-renowned design awards," adding, "We will continue to develop brand designs that reflect the capabilities and values as Asia's largest handmade platform."

Currently, Idus hosts 25,000 craft artists active in Korea, and is used by 5 million customers every month.

This content was produced with the assistance of AI translation services.