Lotte Mart Holds Win-Win Event to Support Flower Farmers Facing Sales Blockade

Up to 50% Discount on LG Household & Health Care Products Until the 13th
Introducing Four Types of Air-Purifying Foliage Plants with Up to 20% Discount

[Asia Economy Reporter Kim Yuri] A win-win event is being held to support flower farms struggling to secure sales channels.

Lotte Mart announced on the 1st that, in response to domestic flower farms facing difficulties such as a sharp decline in sales due to the prolonged COVID-19 pandemic reducing various events and ceremonies, it is partnering with LG Household & Health Care and the Korea Flower Farmers Cooperative to hold an event for flower farms at all stores until the 13th.

During the event period, popular LG Household & Health Care products sold at Lotte Mart will be discounted by up to 50%, and customers who purchase LG Household & Health Care products worth more than 30,000 KRW on the same day will receive a 'Bimoran Cactus' as a gift. For this event, Lotte Mart pre-purchased 7,000 'Bimoran Cactus' plants.

To promote flower consumption, a 'Win-Win Flower' product line is introduced, offering a 20% discount when purchasing two or more of the four types of air-purifying foliage plants (Areca Palm, Rubber Tree, Spathiphyllum, and Crassula Ovata).

Kang Dasom, MD (Merchandiser) of Lotte Mart's Daily Necessities Team, said, "Customers purchasing LG Household & Health Care products can enjoy discounts while participating in the activation of flower consumption," adding, "We hope this can be a small help to flower farms struggling due to COVID-19."

This content was produced with the assistance of AI translation services.