Cultural Heritage Administration Contest: 1.4 Billion KRW Invested in Media Art Installation
Building Experiential Tourism Content Using Advanced Technology

Media Art Ongojisin <span class="image-source">Photo by Hamyang-gun</span>

Media Art Ongojisin Photo by Hamyang-gun

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[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] Namgye Seowon, a World Cultural Heritage site in Hamyang-gun, Gyeongnam, has been finally selected for the ‘2022 World Heritage Media Art’ project organized by the Cultural Heritage Administration.


This project involves creating and operating media art including media facades, AR·VR, and smart app content at Hamyang Namgye Seowon, which was registered as a World Cultural Heritage site under ‘Korean Seowon’ in 2019. The project is scheduled to take place for one month in 2022 at Hamyang Namgye Seowon.


Before the final confirmation of the project, the county applied for a preliminary planning contest in December 2020 and was confirmed. Based on the results of the planning service, the county applied for this project contest and was finally selected.


The county plans to develop new utilization content that applies the recently expanded digital IT media technology to the World Heritage site, making it easier to convey the universal value of this representative local cultural heritage.



A county official said, “Through this contest project, we hope to prepare outdoor open experiential tourism content suitable for the post-COVID era, providing residents with time for relaxation and healing, and an opportunity to widely promote the universal value of Hamyang Namgye Seowon.”


This content was produced with the assistance of AI translation services.

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