LG Uplus Partners with 'Disney+'... Exclusive IPTV and Cable TV Partnership in Korea
New Pricing Plans Released on November 12
[Asia Economy Reporter Joeslgina] Disney, Pixar, Marvel, Star Wars, National Geographic, and other globally popular content will soon be available through LG Uplus's IPTV and mobile services.
LG Uplus announced on the 26th that it has completed a partnership agreement with The Walt Disney Company Korea for its IPTV and mobile services. Accordingly, the two companies will link the global online video service (OTT) Disney+ launching in Korea this November with LG Uplus IPTV and mobile, as well as LG HelloVision cable TV services.
Going forward, U+tv, HelloTV, U+5G, and LTE users will be able to easily access Disney+. In particular, U+tv will be the only IPTV service offering Disney+, which is expected to enhance its competitiveness.
Disney+ is an OTT service providing movies and TV program content from Disney's six core brands: Disney, Pixar, Marvel, Star Wars, National Geographic, and Star. It has a broad content library ranging from Disney movies and TV shows to the latest works from Walt Disney Studios, as well as productions from ABC, 20th Television, 20th Studios, and Searchlight Pictures offered through the Star brand.
LG Uplus will introduce a Disney+ partnership plan ahead of the full service launch on November 12. The plan is to prepare so that customers can conveniently use LG Uplus services and Disney+ together at the official launch.
Additionally, the two companies will produce a dedicated Disney+ remote control for U+tv to enhance content usage convenience. The remote will feature a separate button allowing customers to instantly access Disney+ from any screen without navigating through the IPTV menu.
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Jung Suheon, Vice President and Head of Consumer Division at LG Uplus, said, “We expect the synergy between LG Uplus’s media service business and operational capabilities and Disney’s excellent content. We will continue to strive to increase the number of so-called ‘LG Uplus true fans’ through high-quality content reflecting customer demand and media usage patterns.”
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