Mom's Touch Launches Affordable Chinese-Style 'Yuringi Boneless Chicken'
[Asia Economy Reporter Moon Hyewon]Mamstouch announced on the 16th that it has launched the cost-effective chicken ‘Yuringi Boneless Chicken’ and will hold the ‘Moms Banjeom Event’ until the end of next month.
The Yuringi Boneless Chicken, a crispy boneless chicken reinterpreted in the Chinese-style Yuringi, is a menu created in response to customers’ requests who always seek new chicken experiences. It offers excellent cost-effectiveness by allowing customers to enjoy Yuringi, a premium Chinese dish usually priced at 20,000 to 30,000 KRW at Chinese restaurants, for around 10,000 KRW (retail price 14,900 KRW), as well as the sentiment of well-being chicken enjoyed with fresh salad.
The Yuringi Boneless Chicken features crispy boneless chicken cooked with Mamstouch’s unique ‘Spicy Seasoning’ secret recipe, combined with crunchy fresh vegetables and a tangy and spicy special Yuringi sauce, creating a rich texture and refreshing flavor. The boneless chicken, vegetables, and special Yuringi sauce are provided in separate packaging, allowing customers to enjoy various styles according to their preferences and tastes, from soft and moist ‘Bumeok’ (pouring sauce over) to crispy ‘Jjikmeok’ (dipping sauce).
Mamstouch is conducting the ‘Moms Banjeom Event’ across all channels including stores and delivery to commemorate the launch of this new menu. Until the end of next month, the Yuringi Boneless Chicken is offered at a discounted price of 13,900 KRW, down 1,000 KRW, and when ordered through the Mamstouch app, a double discount benefit applies, reducing the price by 2,000 KRW to 12,900 KRW.
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In particular, all customers who purchase the Yuringi Boneless Chicken will receive a free Ottogi ‘Jjajangmyeon’ (non-cooked ramen) on a first-come, first-served basis, adding a small joy of enjoying a unique ‘cost-effective Chinese course’ meal at home with Yuringi Boneless Chicken and Jjajang ramen.
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