Shinsegae Department Store and Genie Music Present Untact Jazz Concert for Autumn

Shinsegae Department Store Times Square Branch 'Fall in Jazz' Gallery.

[Asia Economy Reporter Lim Chunhan] Shinsegae Department Store announced on the 14th that it will hold an untact jazz live concert in collaboration with Genie Music at 8 p.m. on the 17th.

The ‘Shinsegae Fall in Jazz Live Concert with Genie’ will be held untact at the Shinsegae Department Store Uijeongbu Branch Culture Hall. Without visiting the venue in person, customers can enjoy performances by famous jazz artists such as Woongsan and the Min Kyungin Trio through the Shinsegae Department Store and Genie Music applications (apps).

Shinsegae will provide customers who participate in the untact live performance with free beverage coupons for the Shinsegae Department Store Members Bar, 5,000 KRW discount coupons for food and beverage facilities, and 3-hour free parking tickets, all valid through this month. Additionally, the concert video will be available via the Shinsegae Department Store app even after the live performance.

Shinsegae Department Store continuously offers differentiated content such as music and books in addition to shopping information within its mobile app. The lifestyle content introduced in the mobile app includes movies, books, and related products that match the season and trends every month. In particular, the free book service ‘Sinbaek Seojae’ launched in April has been used by 280,000 customers over the past four months.

Offline content has also been prepared alongside the mobile app. Since the 2nd, Shinsegae Department Store has been introducing jazz suitable for autumn in various ways by planning content called ‘Fall in Jazz’ at 13 stores. Shinsegae Department Store has carefully selected 17 jazz music tracks in collaboration with Genie Music and provided them to the 13 stores.

There is also an opportunity to enjoy paintings along with jazz music. At the Shinsegae Department Store Gyeonggi Branch, Times Square Branch, and Centum City Branch, a ‘Fall in Jazz Gallery’ will be set up until the 22nd, showcasing various works by emerging artists. Representative artists include Lee Seungyeol, JB, Won Dongyeon, Paika, and Kuro, and all exhibited works are available for purchase on-site.

A Shinsegae Department Store official said, “We planned emotional marketing to provide customers with a special experience to welcome autumn,” adding, “We will lead lifestyles by invigorating customers’ lives with differentiated content.”

This content was produced with the assistance of AI translation services.