Photo by Paris Baguette

Photo by Paris Baguette

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[Asia Economy Reporter Moon Hyewon] Paris Baguette announced on the 6th that the ‘Emotional Parasol Set,’ prepared in collaboration with the Nordic outdoor brand Nordisk to celebrate the autumn camping season, sold out within just one hour of the start of pre-orders.


The Emotional Parasol Set attracted explosive interest even before its release was announced. Featuring a parasol with Nordic sensibility and excellent components such as tassels (decorative fringes attached to cushions or clothing) that enhance the emotional atmosphere, it received a warm response from autumn campers. It was especially popular for outdoor picnics in parks and other locations beyond camping.


All three Nordisk goods previously released by Paris Baguette caused a sell-out frenzy. The first Nordisk goods item, the ‘Easy Cooler Bag,’ the second, the ‘Classic Wood Folding Umbrella,’ and the third, the ‘Wood Cutting Board & Cup Set,’ all ended pre-orders early and experienced shortages in stores.



Meanwhile, on-site sales will be held at Paris Baguette stores nationwide from the 8th until supplies last, following the pre-order period.


This content was produced with the assistance of AI translation services.

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