GS Shop Partners with National Geographic Apparel to Launch Over 150 Camping Products
GS Shop partners with National Geographic Apparel to showcase over 150 types of camping gear and outdoor clothing.
View original image[Asia Economy Reporter Lim Chunhan] GS Shop announced on the 6th that it will collaborate with National Geographic Apparel to introduce over 150 types of camping gear and outdoor clothing as differentiated products in mobile commerce.
The flagship product is the 'The Original Cabin House' tent, which GS Shop is launching as the first comprehensive mall. The Cabin House has received explosive responses from campers since its release due to its excellent functionality, spacious and tall interior, and the unique cozy atmosphere conveyed by its cabin-inspired design.
Outdoor clothing includes the Panarokagus Down Jumper, Wappen Fetch Man Sweatshirt, and Fleece Jumper (Bbogli Jumper). All three are key new products for National Geographic's 2021 Fall/Winter (F/W) collection. The Panarokagus Down Jumper and others are also available in the kids' line.
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A GS Retail official said, "Reflecting the trend of increasing customers visiting GS Shop in search of camping gear, we decided to pursue this collaboration with National Geographic Apparel. We plan to develop GS Shop's mobile commerce as a category killer by expanding the product lineup beyond specialized camping malls and conducting aggressive promotions."
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