TirePick Launches Connected Car Integration Service with Hyundai Motor Group

[Asia Economy Reporter Ki-min Lee] SK Networks' online tire and battery shopping mall TirePick announced on the 2nd that it has launched the 'Hyundai, Kia, Genesis Connected Car Integration Service' utilizing Hyundai Motor Group's open data platform.

TirePick explained that this service was realized through a partnership with Hyundai Motor Group's 'Developers' project. Developers is an open data platform where Hyundai Motor Group provides vehicle-related data collected with customer consent through connected car services to partner companies.

Through this partnership, TirePick will provide customers with consumable information including the vehicle's accumulated mileage. This allows users to use it as a reference indicator to check the timing for product replacement and to receive recommendations for products suitable for each vehicle from TirePick for purchase.

To commemorate the launch of the service, TirePick has also prepared an event. Until the 12th, 500 customers who complete 'Connected Car Account Integration' will be selected by lottery to receive Chaicard invitation tickets.

Chaicard is a card launched by fintech company Chai in collaboration with BC Card, offering discount benefits without annual fees, issuance fees, or monthly usage requirements. For existing Chaicard users, a cashback of 25,000 KRW will be provided to the first 200 customers on a first-come, first-served basis.

A TirePick representative said, "Our previously developed vehicle number-based tire size and battery specification lookup functions have greatly reduced customer inconvenience and received high praise," adding, "By providing accumulated mileage and battery status information beyond simple size and specification lookup functions, we will help customers manage their vehicles wisely and enhance our brand value."

This content was produced with the assistance of AI translation services.