Samsung Asset Management Hosts Industry-First Metaverse Webinar

[Asia Economy Reporter Minji Lee] Samsung Asset Management announced on the 1st that it conducted a webinar using a metaverse platform for the first time in the industry.

The webinar held on the 31st was attended by 120 top members of Samsung Asset Management’s mobile fund comparison platform, ‘Fund Solution,’ and was conducted for about an hour on ‘ifland,’ a metaverse-based social communication service. Manager Byunggeun Choi, who manages the ‘Samsung Global Metaverse Fund,’ personally appeared to introduce the metaverse market outlook and the fund.

Members who participated in this seminar evaluated it as a fresh and beneficial experience using the metaverse in a situation where non-face-to-face communication has become routine. Song Sangyun, head of the Digital Marketing team, said, “This webinar was held in the virtual reality metaverse considering the difficulty of face-to-face contact due to the prolonged COVID-19 pandemic,” and added, “We plan to expand it to general investors in the future based on participants’ feedback.”

Meanwhile, the Samsung Global Metaverse Fund, established on June 28, has attracted steady interest from investors since its launch, surpassing 61 billion KRW in assets under management within two months and recording a favorable return of 4.4%.

This content was produced with the assistance of AI translation services.