Gyeonggi Agricultural Research & Extension Services, 'Live Commerce Discount Sale' of Local Agricultural Products

[Asia Economy (Suwon) = Reporter Lee Young-gyu] Gyeonggi Province will sell agricultural products from local farms, whose sales channels have been blocked due to COVID-19, through live commerce.

The Gyeonggi-do Agricultural Research and Extension Services announced that from the 1st to the 3rd of this month, 10 excellent small and medium-sized farms in the province will sell agricultural products and processed goods at discounted prices via live commerce to support farms struggling with blocked sales channels due to COVID-19 ahead of Chuseok.

Gyeonggi Agricultural Research and Extension Services will conduct 50-minute broadcasts for each participating farm from 10 a.m. to 5 p.m. through 'Naver Shopping Live.' Major discounted products for the event include a set of three types of jangajji (pickled vegetables), Ongdalsam flower tea, honey & pollen, and more.

Jo Geum-sun, head of the Rural Resources Division at Gyeonggi Agricultural Research and Extension Services, explained, "Gyeonggi Agricultural Research and Extension Services has continuously promoted various education programs to help local farms pioneer online-centered sales channels. This time, participating farms will directly participate in the broadcasts to introduce their products, and in the future, we plan to support farmers to conduct live commerce on their own."

This content was produced with the assistance of AI translation services.