13-Year History, Korea's Leading Newlywed Couple Communication Program

Yuhan-Kimberly announced on the 27th that it will hold the Life Love Newlywed School Practice Session in the virtual world metaverse with Seoul YWCA. Photo by Yuhan-Kimberly

Yuhan-Kimberly announced on the 27th that it will hold the Life Love Newlywed School Practice Session in the virtual world metaverse with Seoul YWCA. Photo by Yuhan-Kimberly

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[Asia Economy Reporter Kim Heeyoon] Yuhan-Kimberly announced on the 27th that it will hold the Life-Love Newlywed School Practice Session in the virtual world metaverse with Seoul YWCA.


The event will be held on September 11, and participant recruitment will be conducted through the Seoul YWCA website until the 31st. Any prospective couple or newlyweds within five years of marriage can apply.


One hundred selected newlywed couples will receive Life-Love Newlywed School goods, experience activity kits, and a happiness box containing Yuhan-Kimberly products. Participants can create characters and take a walk and enjoy various experiences in the virtual forest set up in the metaverse, as well as enjoy live lectures and performances. Neuroscientist Jang Dongseon will provide brain science advice on practical couple communication methods.


A forest concert by YouTube music creators Harian & Yoon Soan, who have 650,000 subscribers, will also be held. In addition, participants can take part in programs such as couple type tests, making eco-friendly interior accessories, writing calligraphy family mottos, Ssedam walking, and tree planting.


Yuhan-Kimberly stated that beyond experiencing a new communication platform called the virtual world, this event was planned with the purpose of allowing newlywed couples, who were thirsty for networking due to social distancing, to communicate and empathize without safety concerns. Previously, the ‘Green Camp’ program held during summer vacation was conducted in the metaverse forest and received positive responses.



Yuhan-Kimberly recognizes that the population issue caused by low birth rates starts with happy married life through communication and is striving to create a healthy family culture. Since 2009, it has been running the Newlywed School with Seoul YWCA for 13 years, and so far, a total of about 3,398 newlywed couples have learned the importance of family and communication between spouses.


This content was produced with the assistance of AI translation services.

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