Shinsegae Food Renovates Beckia En Nouveau Gangnam Branch with 'European Sensibility'

Beccaria Enuovo Gangnam Branch Store View (Photo by Shinsegae Food)

[Asia Economy Reporter Seungjin Lee] Shinsegae Food announced on the 23rd that its premium restaurant ‘Beccaria Enuovo’ will reopen its Gangnam branch with a new concept of 'European Cuisine,' allowing customers to experience the taste and atmosphere of European-style dishes.

Since 2010, Shinsegae Food has operated Beccaria Enuovo on the 6th floor of Shinsegae Department Store Gangnam. To develop the Gangnam branch into a restaurant offering more special value and experiences, it recently upgraded the menu by incorporating European cooking methods preferred by consumers.

The newly opened Beccaria Enuovo Gangnam branch is located on the mezzanine (between the 1st and 2nd floors) of Shinsegae Department Store Gangnam in Seocho-gu, Seoul, offering a space 1.5 times larger than the previous store for a more comfortable dining experience. The interior features a modern reinterpretation of an elegant medieval European salon, creating a romantic atmosphere.

In addition to popular menu items favored by existing customers, the restaurant introduced two types of customized prix fixe courses where customers can choose soups, salads, pasta, and desserts according to their preferences. Six new champagne brunch menu items, including ‘Seafood Macani,’ ‘Ratatouille,’ and ‘Sous Vide Grilled Abalone,’ were also launched. To cater to recent customer preferences for desserts, the selection of desserts and beverages has been expanded to over 30 varieties each, broadening the choices available.

Notably, to commemorate the renovation of Beccaria Enuovo Gangnam, Shinsegae Food introduced special menu items such as a caviar cone appetizer, which can be enjoyed at top-tier restaurants, and a special dish using oysters developed in Sinan-gun, Jeollanam-do.

A Shinsegae Food representative said, “Beccaria Enuovo Gangnam, presented in a more comfortable and luxurious atmosphere, has been reborn as a more refined dining space. We will continue to offer unique menus and services exclusive to Beccaria Enuovo to provide visiting customers with a special gourmet experience.”

Meanwhile, Beccaria Enuovo, a premium restaurant operated by Shinsegae Food since 2003, has eight branches including Shinsegae Department Store Gangnam, Main Store, Centum City, and Daegu. A new branch is also scheduled to open soon at Shinsegae Department Store Daejeon, which will open on the 27th.

This content was produced with the assistance of AI translation services.