Fila Launches 'Fall·Winter Collection'... BTS New Advertisement Released

[Asia Economy Reporter Lim Hye-seon] Sports brand FILA announced on the 19th that it has launched its Fall/Winter collection for this year.

Under the theme "Find Your Basics," the collection consists of comfortable products focused on the basics. It reflects the brand's unique design elements derived from heritage, centered on dynamic performance styles.

For apparel, the collection features variations with natural colors such as melange and gray, and generous silhouettes. The representative item, the "Loose Fit One Point Logo Hoodie T-shirt," has a relaxed T-shirt shape with a hood and uses the small FILA logo as a point in the center of the chest. It comes in four colors and is priced at 69,000 KRW.

The footwear lineup is also diverse. The "FLAGPOLE" is a new running shoe incorporating the "Energized 2.0" midsole, realized through FILA's proprietary technology. It offers a lightweight feel with enhanced cushioning for comfortable wear. Available in sizes from 230 to 285mm in 5mm increments, it is priced at 79,000 KRW.

Meanwhile, FILA released a new advertisement featuring global model BTS in line with the launch of the 2021 Fall collection.

This content was produced with the assistance of AI translation services.