Jinju-si Wins Two Categories at the 'Social i Award 2021'

Grand Prize in Public Institution KakaoTalk Channel Category, Excellence Award in Si/Gun/Gu Local Government YouTube Category
Recognized for Communication Competitiveness through SNS Channel Operation Created with Citizens

Social i Award 2021 Winner in Two Categories
[Image Source=Jinju-si]

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] Jinju City, Gyeongnam, received the Grand Prize in the Public Institution KakaoTalk Channel category and the Excellence Award in the Si/Gun/Gu Local Government YouTube category at the ‘Social i-Award 2021,’ hosted by the Korea Internet Professional Association and sponsored by the Korea Internet & Security Agency.

The ‘Social i-Award 2021’ is a social media awards ceremony that selects the best internet services in each category through systematic and fair evaluations by expert judges in each field and top evaluators.

The judges stated that through various SNS channels operated by the city, Jinju City was selected as the awardee because it provides useful information as well as expresses the unique characteristics of Jinju City well with innovative content and diverse compositions.

Meanwhile, the city operates eight online channels to promote the city brand that communicates with citizens, with a total of about 108,000 subscribers.

It was also evaluated as excellent in terms of providing prompt information to citizens and the diversity of information.

Along with the KakaoTalk channel, the city’s official YouTube channel ‘Hamo Jinju,’ which won the Excellence Award, received high praise for its strategy of ‘content aimed at citizens, content created with citizens,’ earning the honor of the award.

Mayor Jo Gyu-il stated, “We will continue to strengthen citizen-participatory content through social media operations that meet citizens’ perspectives, and we will do our best to ensure that Jinju City’s SNS becomes a true communication platform connecting the city and its citizens.”

This content was produced with the assistance of AI translation services.