[Asia Economy Reporter Hyunseok Yoo] Chorokbaem Media is making a strategic investment in ‘ThreeDFactory,’ which has been selected as a future unicorn company in the global ICT sector (metaverse division).


Chorokbaem Media announced on the 18th that it has invested 3 billion KRW in ThreeDFactory, a promising specialized company in the virtual reality (VR) field, and established a strategic partnership.


Founded in 2008, ThreeDFactory is a specialized company in 'immersive media' that possesses metaverse technology, which has recently been gaining attention. In May, it was selected as a future unicorn company by the Ministry of Science and ICT. Having technology and experience in VR, ThreeDFactory has secured core intellectual property rights (IP) competitive in the global market, aiming to expand its scope from IP-utilized games to entertainment and media content across various fields.


Chorokbaem Media plans to supply various celebrities who can create avatars on ThreeDFactory’s metaverse platform by leveraging its network with many entertainment companies built through drama production.


Additionally, after establishing a virtual space of a popular drama in the ‘Real Madrid Virtual World (RMVW)’ metaverse, which ThreeDFactory is developing and testing, Chorokbaem Media is focusing on introducing various K-content, especially Chorokbaem’s video content, to the 450 million official fans of Real Madrid CF worldwide. With global companies like Adidas considering direct participation in the Real Madrid virtual world, Chorokbaem Media plans to concentrate on the global expansion of K-content through this metaverse platform.



A representative of Chorokbaem Media said, “Market attention is focused on Chorokbaem Media’s moves to enter and lead the metaverse market as well as content development,” adding, “The company is actively investing in various fields that can create synergy with content by fully expanding its content IP business and is striving to leap forward as a global comprehensive content company.” They also added, “In addition to the metaverse area, we plan to continuously pursue collaboration with promising domestic and international companies in the future.”


This content was produced with the assistance of AI translation services.

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