Abko-SK Networks Service Sign Official Distribution Agreement for Gaming Gear... "Expand Domestic B2C Sales"

[Asia Economy Reporter Jang Hyowon] Abko, the No. 1 gaming gear specialist company in Korea, announced on the 18th that it has signed an official distribution contract with SK Networks Service, a company specializing in IT infrastructure distribution and services.

Under this contract, SK Networks Service will begin domestic distribution, sales, and A/S of Abko's gaming gear products such as keyboards, mice, and headsets. Utilizing its nationwide IT distribution network and 50 A/S centers, the company aims to expand B2C (business-to-consumer) sales of gaming gear products.

Starting from mid-August, SK Networks Service will supply three types of Abko keyboards, six types of mice, and eleven types of headsets, with plans to continuously expand the product lineup to include gaming chairs and more. They will leverage their own IT distribution network as well as various distribution channels such as home shopping.

Abko stated, "We are pleased to form a partnership with SK Networks Service, which has a nationwide IT infrastructure distribution network and extensive business know-how. Both companies share common plans to expand the domestic gaming gear market and B2C business, so we expect to create excellent synergy effects."

SK Networks Service said, "As demand for gaming gear products is increasing recently, we plan to actively utilize our long-established IT distribution capabilities and various distribution channels such as home shopping to expand our B2C business, aiming for growth in the gaming gear sector this year. Starting with this official distribution contract with Abko, the No. 1 brand in the domestic gaming gear market share, we will continue to strengthen our cooperative relationship."

SK Networks Service is a specialized IT solutions and ICT services company. It is responsible for network operation and maintenance, domestic and international device services, and ICT equipment distribution, providing total network services integrating IT infrastructure, solutions, and partnership services.

Abko, established in 2001, is a gaming gear specialist company. It holds an overwhelming No. 1 market share in the domestic gaming gear market with products such as keyboards, mice, and headsets. Recently, with the expansion of high-spec PC game releases and an increase in gamers enjoying games at home after COVID-19, demand for gaming gear products is on the rise. In addition to its core gaming gear business, Abko has entered the home appliance business under its own brand ‘OHELLA’ to secure new growth engines.

This content was produced with the assistance of AI translation services.