Dongwon F&B Donates Cash and Richam Products Worth 20 Million Won

Jung Kwon-sam, Vice Chairman of Good People Operations (from left), Kim Jae-ok, CEO of Dongwon F&B, EDM artist Bad Boss, and Kang Dae-sung, Executive Director of Good People, are taking a commemorative photo at the donation ceremony held on the 11th at the Good People Building in Yeongdeungpo-gu, Seoul.

[Asia Economy Reporter Lim Hye-sun] Dongwon F&B announced on the 12th that it donated cash and Richam products worth a total of 20 million KRW in collaboration with EDM artist Badboss on the 11th.

Recently, Dongwon F&B received a donation of Badboss's pop art work titled ‘30 Richams.’ ‘30 Richams’ is a homage to Andy Warhol’s ‘32 Campbell’s Soup Cans’ and features images of Dongwon F&B’s premium canned ham, Richam, which the artist frequently enjoys. The work was first unveiled at the artist’s debut solo exhibition and received great acclaim from visitors for using a familiar everyday subject in pop art.

As a token of appreciation for the donation, Dongwon F&B inquired about payment for the artwork, and Badboss proposed a social contribution donation to Dongwon F&B, leading to this joint donation. Through this donation, 10 million KRW in cash will be delivered to children suffering from Barth syndrome via the international relief and development NGO Good People, and Richam products worth 10 million KRW will be donated later to social contribution organizations selected to provide Richam where it is needed.

‘30 Richams’ has been installed at Dongwon Group’s headquarters, as well as at Dongwon F&B’s Jincheon plant where Richam is manufactured, Dongwon Systems’ Haman plant where cans are produced, and the Dongwon Leaders Academy training center, delighting employees and visitors alike.

Badboss is a musician active in a wide range of music fields including drama music director, popular music composer, and EDM artist.

This content was produced with the assistance of AI translation services.