[Image source=Vogue homepage]

[Image source=Vogue homepage]

View original image


[Asia Economy Reporter Hyunwoo Lee] Greta Thunberg, a teenage environmental activist from Sweden, appeared as the cover model for the famous fashion magazine Vogue. She recently criticized the fashion industry's fast fashion trend for promoting environmental pollution.


On the 8th (local time), Thunberg revealed the cover of the Vogue Scandinavia issue featuring her as the cover model via Twitter. In the cover photo, Thunberg is seen wearing a trench coat made by recycling discarded clothes, natural materials, and unsold leftover stock, while gently stroking a horse's head in a forest.


In an interview with Vogue, Thunberg said, "For some, fashion may be a tool to express themselves and reveal their identity," but added, "However, if you buy clothes from the fast fashion industry, you are continuously contributing to environmental harm," criticizing fast fashion for its negative impact on the environment. She continued, "The last time I bought something was three years ago, and it was secondhand," and stated, "I borrow various items from people I know."


Fast fashion refers to the fashion industry's practice of producing relatively inexpensive products for short-term distribution to keep up with trends. Thunberg tweeted, "The fashion industry greatly exacerbates the climate and ecological crisis," and said, "Especially because of fast fashion, which has created the perception of wearing and discarding, countless workers are being exploited."



She also strongly criticized, saying, "Some clothing companies describe themselves with terms like 'sustainable,' 'ethical,' and 'green,' appearing to take responsibility," but added that this is merely packaging that misleads people into thinking they are environmentally friendly.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing