Handon Self-Help Fund and Seven Eleven Collaborate on Handon Lunchbox Recipe Contest
[Asia Economy Reporter Moon Hyewon] The Korea Pork Producers Association (hereinafter referred to as Han-don Jajogeum) announced on the 9th that it will hold the ‘Han-don X Seven Eleven Han-don Dosirak Recipe League’ to develop and launch three convenience store lunchbox menu items in collaboration with Seven Eleven.
The contest allows submissions under two themes: the ‘Diet League,’ which develops simple, delicious, but low-calorie diet menus using low-fat cuts of Han-don pork, and the ‘Naesipi League,’ which encourages creative recipes known only to the participant or fun recipes that can spread on SNS.
To participate, first select either the ‘Diet League’ or the ‘Naesipi League’ on the contest website, download the badge for the chosen league, and upload your Han-don recipe planned according to the theme on your personal SNS.
When uploading, you must include tags for the Han-don or Seven Eleven accounts and the required hashtags in your post.
The recipe must consist of at least five steps, with step-by-step cooking photos or videos and a final completed dish photo uploaded to qualify for participation.
To verify that the recipe uses Han-don pork, you must also upload the Han-don logo or certification confirming domestic origin. Complete the application form including the URL of the uploaded SNS post and submit it on the contest website to finalize your participation.
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The first preliminary round of the contest will accept entries until the 12th of next month. Anyone wishing to participate can freely apply as an individual or a team of up to two people. Prior to the offline final on the 28th of next month, an online vote will be held, and the voting results will be added as extra points in the final judging. The three recipes selected by professional judges will be developed into actual products and released as Seven Eleven dosirak items.
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