IBK Industrial Bank introduces character system to prevent fraud using corporate logos

Send Multiple Card-Type Images in a Single Message... Improved Readability↑

[Asia Economy Reporter Jin-ho Kim] IBK Industrial Bank announced on the 8th that it has introduced the 'Card-type Rich Communication Service (RCS)'.

RCS is the next-generation standard messaging protocol established by the Global System for Mobile Communications Association. Unlike traditional text messages, it allows verification of the sender company's logo information and enhances message delivery effectiveness through card-type images.

Even if customers do not save IBK Industrial Bank's phone number, the official logo and name are automatically displayed, enabling recipients to distinguish that the message is sent by the bank, thereby preventing fraud impersonating the bank. Additionally, the bank explained that mass messages for various purposes such as products, services, and events can be sent as message cards (slide-type), reducing customer fatigue.

IBK Industrial Bank plans to send RCS messages not only for financial transaction-related texts such as loan interest details and authentication numbers but also for notifications from branches to customers. Any customer using Samsung Electronics or LG Electronics smartphone devices can receive these messages without installing a separate app.

An IBK Industrial Bank official stated, "We will continue to prevent financial fraud impersonating the bank and strive to enhance customer trust as a policy bank."

This content was produced with the assistance of AI translation services.