Jeonnam's 'Animation and Webtoon' Content Industry Launches Domestic and International Expansion Efforts

‘I Love Character Licensing Show’ JCIA Joint Exhibition Hall Operation

Jeonnam Information & Culture Industry Promotion Agency Plans Investment Pitching with Domestic and Foreign Companies

[Asia Economy Honam Reporting Headquarters Reporter Kim Chunsu] The Jeonnam Information & Culture Industry Promotion Agency (Director Lee Junggeun, English abbreviation JCIA, hereinafter referred to as the Promotion Agency) is leading the strengthening of the regional content industry’s competitiveness by operating a joint pavilion at content exhibitions to promote the excellence of Jeonnam region content companies domestically and internationally, as well as preparing pitching for domestic and foreign investment attraction.

According to the Promotion Agency on the 6th, from the 8th to the 11th of this month, a joint exhibition pavilion featuring nine content companies from the Jeonnam region will be operated at the comprehensive character exhibition “I Love Character Licensing Show 2021” held at COEX in Seoul.

The companies participating in the joint exhibition are ▲Caramel Production Co., Ltd. ▲Newjak Co., Ltd. ▲Anidue Co., Ltd. ▲Two Tongs ▲Mint Toy Co., Ltd. ▲Pureundol Cooperative ▲Harudesign ▲Green Production ▲Studio TNT Co., Ltd., representing Jeonnam’s animation and character companies.

Due to the impact of COVID-19, content licensing exhibitions previously held in the metropolitan area have not been held at all, and through participation in this exhibition, the Promotion Agency is creating a business exchange platform between Jeonnam content companies and major domestic and international character buyers.

In addition, in September, they plan to focus on expanding the domestic and international content market by operating a booth with 18 companies at the “2021 Gwangju ACE Fair.”

In particular, through side events such as the “Asia Content OTT Platform IR Pitching and Investment Consultation,” Jeonnam content companies will have the opportunity to pitch for investment in a B2B (business-to-business) manner with major domestic and international OTT platform companies and investors.

Director Lee Junggeun of the Promotion Agency stated, “Last year, the Korean content industry recorded its first negative growth in 12 years since the 2008 global crisis due to the impact of COVID-19,” and added, “At a time when countermeasures in the content industry are more urgent, the Promotion Agency will do its best to enable Jeonnam content companies to lead the market with specialized content.”

This content was produced with the assistance of AI translation services.