KOTRA announced on the 4th that since the 1st, it has been holding an online and offline K-Beauty promotional event in Nagoya, Japan, as part of 'K-Lifestyle in Japan.'


This event consists of programs such as offline promotion and sales at department stores, online store promotions, and virtual export consultation meetings.


The offline promotional event is being held until the 12th at the Nagoya branch, which ranks first in sales among the 18 stores of the large Japanese department store group Parco. KOTRA is displaying and selling over 20 Korean cosmetics brands that have not yet been introduced to Japan at the promotional stores.



Online, promotional events are being held until the end of December in collaboration with major Japanese online marketplaces such as Amazon, Qoo10, and Yahoo.


This content was produced with the assistance of AI translation services.

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