SC First Bank Targets MZ Generation... Launches 'Disney Newtro Check Card'
[Asia Economy Reporter Song Seung-seop] SC First Bank announced on the 30th that it has launched the ‘Disney Newtro Check Card’ targeting the MZ generation (Millennials + Generation Z).
This product allows users to accumulate up to 0.6% ‘360 Reward Points’ on spending without any accumulation limit. Points can be used for bank transaction fee payments, loan interest payments, and credit card prepayments. When issued under the Mastercard brand, users can access airport lounges partnered with ‘The Lounge Members’ for free.
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An event to commemorate the product launch is also being held. Customers opening a new account for the first time in their life with SC First Bank by searching ‘Disney Newtro Check Card’ on Naver will receive one mobile coffee coupon. The first 2,000 customers who use the card for over 100,000 KRW after issuance will receive a limited edition Mickey cooler bag. Existing customers who spend over 200,000 KRW will also receive a Mickey picnic set, limited to the first 1,000 customers.
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