Hyundai Department Store Launches 'Regular Subscription Service' for Hyundai Food Hall To Home

Hyundai Department Store is launching a subscription service on its food specialty online mall, Hyundai Food Hall ToHome.

[Asia Economy Reporter Lim Chun-han] Hyundai Department Store announced on the 28th that it will launch a subscription service called ‘ToHome Subscription’ on its food specialty online mall Hyundai Food Hall ToHome, which delivers side dishes, rice, fruits, Korean beef, and Korean pork with a delivery cycle ranging from one week to one month.

This service features the convenience of regularly receiving carefully selected premium fresh foods and side dishes at home, based on Hyundai Department Store’s greatest strength and expertise in the food sector. It operates only in the metropolitan areas of Seoul, Gyeonggi, and Incheon (excluding some areas), and can be subscribed to through the ToHome Subscription category within Hyundai Food Hall ToHome. The subscription fee for each delivery is automatically charged three days before the delivery date.

The side dishes consist of a total of five items, including 1?2 types of soup and 2?3 types of side dishes from Yehyang, a side dish store that has been operating for over 20 years at Hyundai Department Store Apgujeong Main Branch, and are delivered every Wednesday. For rice, premium varieties sold at Hyundai Rice House, Hyundai Department Store’s specialized rice store, along with mixed grains such as black rice, brown rice, and chickpeas, are blended considering nutrition, taste, and texture, and 5 to 5.5 kg portions of rice and mixed grains are delivered every three weeks. Fruits include 6 to 8 types of small-packaged fruits under 500g, such as apple mango, grapes, and apples, delivered every two weeks. Korean beef (600?900g) and Korean pork (1.5?1.7kg) are composed of 2?3 different cuts each, offering variety, and are delivered on the third week of every month.

Hyundai Department Store plans to gradually expand the product lineup of ToHome Subscription. Next month, it will launch a bakery subscription service in partnership with Boulangerie Copain, a famous bakery in Mangwon-dong, Mapo-gu, Seoul, and Richmond Bakery, one of Seoul’s representative bakeries. Additionally, a snack subscription service featuring carefully selected premium snacks sold at Hyundai Food Hall ToHome will also be operated.

A Hyundai Department Store official said, “As social distancing continues for a long time and people stay home more, food subscription services that reduce worries about side dishes or snacks are gaining popularity among housewives,” adding, “We will continuously upgrade the product competitiveness and service quality of ToHome Subscription to enhance convenience for our customers.”

This content was produced with the assistance of AI translation services.