SA "Samsung, Ranked 4th in 5G Smartphones in Q1, Aims to Reclaim 2nd Place Next Year"
5G Smartphone Shipment Forecast Announcement
[Asia Economy Reporter Cha Min-young] Samsung Electronics, which fell to 4th place in the 5G smartphone market in the first quarter of this year due to competition from Xiaomi and other Chinese smartphone companies, is expected to regain 2nd place next year.
According to market research firm Strategy Analytics (SA) on the 22nd, Samsung Electronics shipped 17 million 5G smartphones (12.5%) in the first quarter of this year, ranking 4th behind Apple and Chinese companies.
Apple took 1st place with a market share of 29.8%, buoyed by the strong performance of the 5G iPhone released last year, while Oppo (15.8%) and Vivo (14.3%) ranked 2nd and 3rd respectively. Xiaomi, which was 4th in the fourth quarter of last year, remained in 5th place (12.2%) with a narrow gap behind Samsung Electronics.
However, next year Samsung Electronics is expected to enter the leading ranks by surpassing Chinese companies with solid sales performance. SA forecasted that global 5G smartphone shipments will reach 870 million units in 2022, about 40% higher than this year's estimated 620 million units.
Samsung Electronics is expected to record a 14% market share in the global 5G smartphone market, driven by high sales mainly in Asia, North America, and Western Europe. This is higher than this year's estimated 13%.
However, the decline of Chinese companies Oppo, Vivo, and Xiaomi is expected to continue. The combined market share of the three companies next year is expected to be 34%, slightly lower than this year's 39%.
Apple is expected to maintain its 1st place by releasing a second 5G lineup this fall, achieving a 31% market share for this year overall and 27% next year.
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SA stated, "Due to the slowdown in growth of China's 5G smartphones, Xiaomi's growth will slow from 2022," and added, "Samsung Electronics will increase its 5G smartphone market share and surpass Chinese companies as 5G network deployment accelerates in the second half of this year and next year."
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