Gmarket·Auction, 'Welcome Summer Sale'... Up to 69% Discount
[Asia Economy Reporter Lim Chunhan] Gmarket and Auction announced on the 21st that they will hold a summer welcome sale, the 'Welcome Summer Sale,' until the 27th. By analyzing big data on sales from last summer and June of this year, as well as popular shopping keywords, they will offer seasonal popular products at discounts of up to 69%.
Discounted products are recommended according to shopping keywords. The keywords include expressions familiar to the SNS-savvy 2030 generation, such as #MustEatInSummer, #BrightSunshine, #DietAgainThisYear, #PreparingForMonsoon, and #OneNutritiousMeal, adding fun to shopping. The sale includes frequently sought-after summer foods, sun care products, weight control products, and health supplements.
There is also 'Today's Summer Items,' offering popular products at up to 69% off. Gmarket and Auction each present five products, updated daily at midnight. On the 21st, Gmarket offers Binggrae Vivacity Slim Care Diet and Inbloom large-capacity ice-strengthened glass mugs. Auction offers Ariultteok Workshop's Non-Hardening Mugwort Red Bean Paste Rice Cake and Indigo children's coloring Korean map, among others.
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An eBay Korea official said, "Since this event is prepared based on analysis of seasonal big data from last year and this year, targeting only products that customers actually purchase and search for, it will be a great opportunity to buy sought-after products at reasonable prices."
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