Gangjin Celadon Festival Held as a Hybrid Festival Both Online and Offline

From October 1 to 7... Attempting Content Differentiation from Existing Festivals

The 47th Gangjin Celadon Festival held in 2019. Provided by Gangjin County

[Gangjin＝Asia Economy Honam Reporting Headquarters Reporter Kim Yong-su] Gangjin County, Jeollanam-do, plans to hold the ‘49th Gangjin Celadon Festival’ scheduled for October as a ‘hybrid festival’ combining online and offline formats.

According to the county on the 10th, the Gangjin Celadon Festival Standing Committee meeting was held on the 3rd, and the festival promotion plan was decided through discussions among the committee members.

Marking its 49th year, the Gangjin Celadon Festival will be held for a week from October 1 to 7. Considering the COVID-19 situation, the festival will try new content combining online and offline programs through spatial and temporal dispersion, preparing in a way that differentiates it from previous festivals.

By developing unique programs and participatory content, the festival aims to create a place of harmony, while also conducting online sales of Gangjin’s premium celadon and local agricultural specialties, ensuring the Gangjin Celadon Festival directly contributes to increasing residents’ income.

The county plans to establish a quarantine system for residents and tourists participating in the festival and finalize the selection of the festival agency and festival programs by July.

County Governor Lee Seung-ok said, “Although conditions are difficult due to COVID-19, we will make thorough preparations to develop various festival programs under strict quarantine rules to revitalize the local economy and satisfy cultural needs.”

Meanwhile, the Gangjin Celadon Festival moved its schedule to autumn in 2019, becoming a representative autumn festival with about 185,000 visitors, but was canceled last year due to the impact of COVID-19.

This content was produced with the assistance of AI translation services.