Hanssem Reports Over 50% Increase in Sales of Residential Interior Boards in First Half of the Year

Popular Interior Boards Not Only for Commercial Spaces but Also for Homes
Realizing Premium Materials like Natural Marble, Easy Installation and Maintenance

Living room constructed with Hanssem M Board. [Photo by Hanssem]

[Asia Economy Reporter Kim Jong-hwa] Hanssem Co., Ltd. announced on the 9th that its sales of home interior boards in the first half of this year (January to May) increased by more than 50% compared to the same period last year, as consumer interest in home decoration has recently risen.

Interior boards are wall finishing materials made by attaching various designs of interior surface materials to wood. They have mainly been used in commercial spaces such as cafes, but recently, as consumer interest in home decoration has increased, demand has also grown in households.

Hanssem estimates the domestic home wall finishing materials market to be worth about 500 billion KRW annually, with interior boards accounting for about 100 billion KRW of that. Hanssem expects sales of interior boards to increase by more than 30% annually in the existing wallpaper-centered market as consumer interest grows.

In response to the increased demand for interior boards, Hanssem launched two new products in the first half of this year: 'Hanssem M Board' and 'Hanssem Wide Wall Plus.' At the '2021 Spring Lifestyle Trend Presentation' held last April, the entire living room space of a model house was finished with interior boards instead of wallpaper, attracting attention.

Hanssem M Board and Hanssem Wide Wall Plus realistically reproduce various colors and patterns such as white, gray, stone, and natural marble. Using interior boards for construction can reduce costs by up to 50% compared to natural marble.

They are easy to install and have fewer defects, which is another advantage. Hanssem M Board is a large board measuring 590mm in width and 2400mm in length, and can be installed on one wall of a 40-pyeong apartment living room in just 2 to 4 hours. Unlike wallpaper, it has fewer defects such as peeling, wrinkles, and gaps, and has excellent durability, making maintenance and management easy.

Hanssem plans to continue releasing various new products throughout the year according to their uses, such as 'Wainscoting Interior Board,' 'Temba Board,' and 'Soundproof Board,' which enhance installation convenience.

Jang Woo-soon, Director of Building Materials at Hanssem Rehouse Business Division, said, "Recently, more customers are installing interior boards as wall finishing points during remodeling projects," adding, "Interior boards are gaining consumer interest because they are reasonably priced and easy to install and maintain."

This content was produced with the assistance of AI translation services.