Makepack "Know-how Built in the Defense Market... Producing Over 2,500 Types of Packaging Materials"

Small Business Owners Prioritize Cost-Effectiveness
Offer Various Standard Sizes
Eco-Friendly Products Account for 40% of Sales

Choi Jin-young, CEO of Makepack.

[Asia Economy Reporter Lim Chunhan] "We plan to diversify our sales channels, develop markets that require or can utilize packaging materials, and grow together with talented employees."

A one-person company that started in a small warehouse and office of about 5 pyeong inside the Bangsan Market shopping district in Seoul, selling packaging materials such as vinyl and cases, has grown into a company with annual sales of 2 billion KRW by partnering with the global e-commerce platform Cafe24. CEO Choi Jinyoung, who operates the packaging specialty mall Makepack, opened an online mall through Cafe24 in 2009.

Before that, CEO Choi had accumulated know-how about manufacturing factories, production processes, product materials, and prices by handling packaging materials and accessories at various offline stores. At that time, Bangsan Market was still centered on traditional offline business. He posted products on the blog of the company he worked for, and gradually, requests for actual online sales began to increase. Taking this as an opportunity, he planned his own business utilizing the know-how he had accumulated.

Makepack produces and sells about 2,500 types of packaging materials targeting small business owners operating workshops, coffee shops, flower shops, bakeries, and souvenir shops. In addition to ready-made products, custom orders are also possible according to customer requests. They handle almost all products needed for packaging, from vinyl and paper shopping bags to transparent boxes, takeout containers for food, and boxes for candles and diffusers.

Makepack's core competitiveness lies in its diverse product range. CEO Choi said, "Many customers value cost-effectiveness, so we have a variety of standard products in different sizes," adding, "Customers do not need to place separate custom orders, which gives us an advantage in terms of time and cost." They also gain ideas for new products through communication with customers. For customers who want custom-made products, they have manufacturing capabilities to produce items printed with separate sizes, designs, or logos.

Recently, with increasing international attention to environmental issues, sales of eco-friendly products such as paper boxes and biodegradable vinyl shopping bags have been rapidly growing. CEO Choi said, "Despite biodegradable vinyl being priced more than 50% higher than conventional chemical vinyl products, demand has increased to the point where it accounts for 40% of total sales."

This content was produced with the assistance of AI translation services.