A Samsung Electronics model is introducing the new wireless vacuum cleaner 'Bespoke Slim'. (Photo by Samsung Electronics)

A Samsung Electronics model is introducing the new wireless vacuum cleaner 'Bespoke Slim'. (Photo by Samsung Electronics)

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[Asia Economy Reporter Hyunjin Jeong] Samsung Electronics launched its new cordless vacuum cleaner, the 'Bespoke Slim,' on the 3rd. Samsung stated that the product features a design that suits any space and significantly improved cleaning performance.


The Samsung Bespoke Slim applies Samsung's proprietary technology to the core component, the digital inverter motor, achieving a maximum suction power of 150W. To improve the motor's weight and speed, Samsung filed three patents related to motor structure and manufacturing technologies, resulting in a maximum motor rotation speed that is over 20% higher compared to Samsung's previous models in the same class.


The digital inverter motor applied in the new product offers a 'lifetime warranty' service, allowing consumers to have parts repaired or replaced free of charge if a malfunction occurs during the product's use. The lifetime warranty is provided indefinitely only for the digital inverter motor and digital inverter compressor.


The 'Slim Soft Maru Brush' applied to the Samsung Bespoke Slim rotates up to 1,500 times per minute, repeatedly sweeping and suctioning. Additionally, silver thread material is applied inside the brush drum to prevent static electricity. The battery is optimized to reduce weight and volume while maintaining capacity, enabling up to 50 minutes of cleaning in normal mode.


The Samsung Bespoke Slim can stand upright without a separate stand, and it features a 'Pop & Shoot' function that allows dust disposal without bending over or touching the dust. By stepping on a pedal while standing to detach the brush, then placing the main body over a trash bin and pressing a button, the dustbin opens and dust is discharged. By purchasing a separately sold compatible connector, users can also use the existing Clean Station to empty dust.


It also features a 'Star Dust' LED display that indicates battery charge level in five stages and notifies users via LED if the dustbin needs emptying or if the filter is clogged, among other issues.


The Bespoke Slim is available in three colors: Misty White, Greenery, and Sun Yellow, with a retail price of 549,000 KRW, and 649,000 KRW including the mop attachment.



Yang Hyesoon, Executive Director of Samsung Electronics' Home Appliance Business Division, said, "The Bespoke Slim, with its stylish design and powerful suction, is expected to satisfy consumers' diverse cleaning needs," adding, "We will continue to expand Bespoke appliances that reflect various consumer lifestyles."


This content was produced with the assistance of AI translation services.

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