Lotte Hi-Mart Donates Cooling Appliances and Hygiene Kits to Elderly Living Alone in Rural Areas

Lotte Hi-Mart donated cooling appliances and hygiene kits to 200 elderly single-person households in 15 rural fishing and farming areas nationwide.

[Asia Economy Reporter Lim Chun-han] Lotte Hi-Mart announced on the 2nd that it donated cooling appliances and hygiene kits to 200 elderly single-person households in 15 rural fishing villages nationwide.

The donation items prepared by Lotte Hi-Mart include 200 fans from its private brand (PB) ‘Hi-Made’ and hygiene kits and hand fans prepared through voluntary participation of employees. The hygiene kits consist of masks, disinfectant wipes, and mosquito repellent.

Lotte Hi-Mart continues its social contribution activities targeting various social groups in local communities. In January, it delivered Safe Boxes worth 30 million won, consisting of quarantine supplies and food, to 600 vulnerable children in six regions nationwide who were in blind spots of care due to COVID-19. In April, it conducted a consumption campaign leading to hope to support abused children.

A Lotte Hi-Mart official said, “Since 2014, we have been steadily carrying out a fan donation project for elderly single-person households for eight years,” adding, “We will continue social contribution activities for elderly people in welfare blind spots within local communities.”

This content was produced with the assistance of AI translation services.